Whether you’re building a new Magento site, or just want to optimize your live storefront, getting it ready for search engines to index is critical. We present this checklist of 10 tasks for your use. Some of these tasks require a developer, and some don’t. Some can...
Pacific Press Case Study: How an Upgrade Drove Explosive Growth
Spoiler: “Visits by mobile users have exploded compared to our old site; we’ve moved from virtually none to almost 50/50. Over the last 28 days we are showing more than a 30% increase for sales, total orders, and conversion rates vs. the old site”. Pacific Press had a...
Time to Move to Google’s WEBP Image Format
If you've worked on websites long enough, you've seen the progression from GIF to JPEG and to PNG. The next image format is the Google-developed WEBP image format. Here we'll explain what WEBP is, describe the benefits of switch to WEBP, how to measure the difference...
Avoiding The Costs of Updating Your eCommerce Site’s Theme with Every Update
With eCommerce being more dynamic than ever before, Magento, Shopify and AbleCommerce seem to be shifting into high gear, releasing new updates regularly. This is great for performance, security and other aspects of building an online store and cementing an online...
Google Shopping Video Tutorial from the June Chicago Ecommerce Meetup Group Meeting
Google Shopping Tutorial If you're a merchant selling products, you should take a close look at Google Shopping. If your products are unique and/or price competitive, this tool could help you sell substantially more product. Every day, millions of people are using...
Why should you consider the AbleCommerce shopping cart
The AbleCommerce shopping cart is an excellent choice for merchants of all sizes. Although priced at only $1,295, it offers enterprise class features, security, speed and customizability. Features and Abilities. If you're thinking about opening an online store,...
Why is Magento the First Choice Of Small and Medium Sized Merchants?
In today’s competitive world, everyone is going online. It makes sense to use the latest web tech to deliver the desired speed and experience your customers are expecting. The great flexibility, security, and functions offered by Magento stands at the top of the...
Magento Community vs Magento Enterprise – Which is Best?
The question of Magento Community vs Magento Enterprise confuses a lot of new Magento merchants. Most get fixated on the price, with Community being free and Enterprise coming with a large price tag. But is that the only thing one should consider? Probably not....
3 Reasons Why Your Ecommerce Site Needs Dedicated Hosting
When you think about the cost and features of dedicated hosting, it is tempting to go for the low cost alternatives such as shared hosting. Of course the shared hosting is cheaper, but it can lead to decreased performance of your store. That may prove to be very...
Free Magento Training Resources for Beginners
So you have finally settled on Magento (Mage) for your eCommerce firm. You have read how you can customize your site. You've found extensions that can be added for a truly dynamic and customer oriented store. Free Magento training gets you started. Why Free Magento...
Technical SEO for Ecommerce Websites
Whether you’re building a new Magento site, or just want to optimize your live storefront, getting it ready for search engines to index is critical....
Pacific Press Case Study: How an Upgrade Drove Explosive Growth
Spoiler: “Visits by mobile users have exploded compared to our old site; we’ve moved from virtually none to almost 50/50. Over the last 28 days we...
Time to Move to Google’s WEBP Image Format
If you've worked on websites long enough, you've seen the progression from GIF to JPEG and to PNG. The next image format is the Google-developed...
Avoiding The Costs of Updating Your eCommerce Site’s Theme with Every Update
With eCommerce being more dynamic than ever before, Magento, Shopify and AbleCommerce seem to be shifting into high gear, releasing new updates...
Google Shopping Video Tutorial from the June Chicago Ecommerce Meetup Group Meeting
Google Shopping Tutorial If you're a merchant selling products, you should take a close look at Google Shopping. If your products are unique and/or...
Web 2 Market Digital Marketing Case Study
American Technical Publishers (“ATP”) is an industry leader in textbook publishing for career and technical training. Founded in 1898, the company...
Mobile eCommerce Optimization Initiative: Initial Findings and Results
Web 2 Market is excited to announce participation in the Mobile eCommerce Optimization Initiative. It is a new Magento Community initiative. Since...
How to GDPR prepare your online store?
GDPR or General Data Protection Regulation is an updated version of the 1995 Data Protection Directive. With the advance of the different ways we go...
Learn how eCommerce with Magento helps expand Online Business
Online shopping is a billion dollar industry. And Magento has cornered the eCommerce market with more than 250,000 online stores in America alone....
Magento website templates – How the right template can boost sales?
Magento is an out of the box eCommerce software. And it also has a free Community version which is the most popular. Because of the way Magento is...