Running an online store means making decisions every day — what to sell, how to price it, where to advertise, and when to run promotions. The problem? Without data, those decisions are based on gut feelings instead of facts. That’s where e-commerce analytics...
Accessibility in E-Commerce: Why It Matters for Every Online Store
When most people think about building or running an online store, they focus on design, features, and marketing. But there's one area that often gets overlooked and it can make a big difference in how people experience your site: accessibility. Simply put,...
Navigating the Maze of U.S. Cookie Compliance
Why You Need to Care As an online merchant, you're focused on growth, customer experience, and sales. But a complex and growing challenge is quietly...
Will It Be Harder To Get Emails Delivered This Holiday Season? Yes.
Getting your emails into a customer's inbox has always been a core challenge for marketers. In 2025, that challenge is set to become significantly...
Announcing the Release of “Iam the Lamb’s ADVENTure: A Journey to the Heart of Christmas”
Stephanie Karr, a beloved local author from Austin, Texas, is proud to announce the release of her latest book, Iam the Lamb's ADVENTure: A Journey...
Iam the Lamb Selects Web2Market as its Shopify Marketing Technology Partner
Austin, TX – October 14, 2025 – Web2Market, a leader in providing tailored digital marketing solutions, is delighted to announce its new partnership...
Web2Market, Inc. Partners with Security Metrics to Offer Advanced PCI Compliance Solutions
Web2Market, Inc., a premier provider of web, AI, ecommerce, and digital marketing solutions, today announced a strategic partnership with Security...
Web2Market, Inc. Announces Launch of Visitor2Prospect, an AI-Driven Lead Generation Service for Websites and E-commerce Stores
Austin, TX – August 25, 2025 – Web2Market, Inc., a technology solution provider offering ecommerce, website, and digital marketing tools, today...
Unlock the Power of Analytics: Boost Sales and Cut Waste in Your Online Store
Running an online store means making decisions every day — what to sell, how to price it, where to advertise, and when to run promotions. The...
Marketing with Integrity: Why Honesty Builds Loyalty in a Noisy World
Accessibility in E-Commerce: Why It Matters for Every Online Store
When most people think about building or running an online store, they focus on design, features, and marketing. But there's one area that often...
How to Speed Up Your Ecommerce Site (And Why It Matters More Than You Think)
When customers visit your ecommerce site, they expect fast, seamless experiences. If your pages take too long to load, they’ll bounce—possibly for...
