American Technical Publishers (“ATP”) is an industry leader in textbook publishing for career and technical training. Founded in 1898, the company sells worldwide through its website on the domain ATPLearning.com and by phone order. As ATP improved its product...
How to GDPR prepare your online store?
GDPR or General Data Protection Regulation is an updated version of the 1995 Data Protection Directive. With the advance of the different ways we go on the internet, a more defined law was in demand. The GDPR is drawn to protect the rights of all the European Union...
Design Magento – Three design tips for every online store owner
Magento is a very popular eCommerce program with online store owners. The way you can design Magento stores is unique. This of course leads to creating your very own branded store. There are however some things to consider when designing your store. Let’s look at just...
Magento Community Edition – Perfect choice for SMEs
Magento is perfect for small and medium (SME) stores. This is especially true because Magento Community Edition is the free version that suits most business requirements. You not only get an out of the box store but also one that doesn’t have hosting. Therefore you...
Coffee, taxes, and AbleCommerce taxes too!
When researching my favorite drink for National and International Coffee Days (Sept. 29 and Oct. 1), I discovered coffee-hyped-up goats in ninth century Ethiopia. Coffee was also dubbed a “bitter invention of Satan” by 17th century Christian Italians. This was......
Magento website development companies – choosing the best
Hiring a Magento expert can be quite tough. There are many Magento website development companies around the globe. This makes for a more and more competitive world. Magento is a much sought after CMS framework and possibly the most flexible one ever created. It...
Magento Sales Tax and Audits: Information For Your Ecommerce Business
Auditors are everywhere. Most businesses expect an audit. It can come as a surprise to learn authorities will send auditors. Sometimes they are hired from other states to find unreported sales and use tax revenue, such as Magento sales tax. Some states have remote...
Magento Auto Parts Sites – How to sell auto parts on Magento 2
Selling auto parts online can be a frustrating and a time demanding process. One of the most difficult and time consuming processes clients face is parts application management Would your site benefit from a Year / Make / Model look up for customers? Does categorizing...
The use of Slang in Ecommerce and Social Media
Social media platforms are full of slang words and phrases. Just because it’s become socially acceptable among friends to chat about the latest event, cultural topic, or simply what they had for dinner, does not mean consumers want to see their brands use terms for...
Show Me The Parts Ecommerce and Ecatalog Platform Upgraded
After years of success with Web 2 Market's Ecommmerce and Ecatalog ShowMeTheParts Integration, it was time for an upgrade. As a result of the new Magento 2 platform clients can display their auto parts online with: 100% mobile friendly design that looks great on both...
Technical SEO for Ecommerce Websites
Whether you’re building a new Magento site, or just want to optimize your live storefront, getting it ready for search engines to index is critical....
Pacific Press Case Study: How an Upgrade Drove Explosive Growth
Spoiler: “Visits by mobile users have exploded compared to our old site; we’ve moved from virtually none to almost 50/50. Over the last 28 days we...
Time to Move to Google’s WEBP Image Format
If you've worked on websites long enough, you've seen the progression from GIF to JPEG and to PNG. The next image format is the Google-developed...
Avoiding The Costs of Updating Your eCommerce Site’s Theme with Every Update
With eCommerce being more dynamic than ever before, Magento, Shopify and AbleCommerce seem to be shifting into high gear, releasing new updates...
Google Shopping Video Tutorial from the June Chicago Ecommerce Meetup Group Meeting
Google Shopping Tutorial If you're a merchant selling products, you should take a close look at Google Shopping. If your products are unique and/or...
Web 2 Market Digital Marketing Case Study
American Technical Publishers (“ATP”) is an industry leader in textbook publishing for career and technical training. Founded in 1898, the company...
Mobile eCommerce Optimization Initiative: Initial Findings and Results
Web 2 Market is excited to announce participation in the Mobile eCommerce Optimization Initiative. It is a new Magento Community initiative. Since...
How to GDPR prepare your online store?
GDPR or General Data Protection Regulation is an updated version of the 1995 Data Protection Directive. With the advance of the different ways we go...
Learn how eCommerce with Magento helps expand Online Business
Online shopping is a billion dollar industry. And Magento has cornered the eCommerce market with more than 250,000 online stores in America alone....
Magento website templates – How the right template can boost sales?
Magento is an out of the box eCommerce software. And it also has a free Community version which is the most popular. Because of the way Magento is...