Products
Your Long-Term
Digital Growth Partner
At Web2Market, we’re more than just a technology provider—we’re your dedicated growth partner in the digital commerce landscape. Since 1997, we’ve helped companies across North America and beyond build, scale, and evolve powerful e-commerce operations. From startups to enterprise brands, our clients rely on us to deliver holistic solutions that not only work—but excel.


Purpose-Built Tools to Power Your
E-Commerce Workflow
At Web2Market, we don’t just build websites and applications—we develop powerful, practical software products that solve real-world e-commerce challenges. Our suite of proprietary tools and integrations is designed to simplify operations, connect systems, and accelerate business growth for both retailers and wholesalers.
From bookkeeping automation to shipping integrations, every product we offer is rooted in our deep experience with e-commerce systems and our commitment to helping clients streamline their operations, save time, and scale faster.
Built for Everyday Efficiency
Managing an online business involves dozens of tools—e-commerce platforms, CRMs, accounting software, shipping providers, marketing systems, and more. But getting these tools to talk to each other isn’t always easy.
That’s where our products come in.
Our solutions are built to bridge the gaps between platforms and automate key tasks across your back-office operations. We focus on:
- RReducing manual data entry
- REliminating redundant workflows
- RImproving real-time data accuracy
- RStreamlining accounting and logistics
- RProviding visibility across your systems
Whether you’re a Shopify merchant trying to sync financials or a Zoho user looking to automate shipping, we’ve got a solution.


Featured Product:
Shopify to Zoho Books Integration
One of our flagship products, the Shopify to Zoho Books Integration, is designed for businesses that want to simplify accounting without losing visibility or control.
With this integration, we eliminate the need to manually copy order data from Shopify to Zoho Books. Instead, orders are automatically synced, categorized, and formatted to match your accounting setup. Here’s what you get:
Key Features
- RReal-time order syncing: Automatically transfer new orders from Shopify into Zoho Books as invoices or sales orders
- RTax mapping: Accurately record tax data by region or item
- RCustomer matching: Recognize returning customers and avoid duplicates
- RPayment reconciliation: Match payments and transaction fees to the appropriate revenue streams and accounts
- R Inventory sync: Optionally update inventory levels across both platforms
- RError logging and notifications: Identify and troubleshoot sync issues before they become problems
Benefits
- RSaves hours of manual accounting work each week
- RMinimizes the risk of data entry errors
- RProvides up-to-date financial visibility
- REnsures accurate tax and compliance reporting
Whether you’re processing 10 orders a day or 1,000, this tool scales with you and integrates seamlessly into your Shopify + Zoho ecosystem.
Featured Product:
Zoho to Speedee Shipping Integration
The Zoho to Speedee Integration is ideal for businesses using Zoho Books or Zoho Inventory to manage order fulfillment and want to connect directly with Speedee Delivery—a popular regional shipping service in the Midwest.
Key Features
- ROne-click label generation directly from the Zoho interface
- RAutomated shipment updates sent back to Zoho to mark orders as fulfilled
- RBulk order processing for batch shipping tasks
- RAddress validation and correction tools
- RCustom rules and logic for shipping zones, package types, and return labels
Benefits
- RSimplifies logistics and reduces time spent on shipping admin
- RKeeps your fulfillment process centralized and efficient
- RReduces fulfillment errors and improves delivery times
- REliminates the need to toggle between platforms
By automating your Speedee shipping process through Zoho, you can improve delivery efficiency and provide a smoother customer experience—all while reducing the operational overhead.


Additional Custom Tools
We also offer a variety of other products, extensions, and integrations, including:
- RSales tax automation tools that sync with Shopify and accounting platforms for easy compliance
- REmail list syncing tools for connecting your e-commerce platform with Klaviyo, Mailchimp, or Constant Contact
- RWholesale and B2B price tier apps that dynamically adjust pricing based on customer group or volume
- RERP sync connectors for integrating Magento or Shopify with enterprise resource planning tools like SAP or NetSuite
- RCustom import/export tools for handling large product catalogs, data migrations, or legacy system exports
Each product is designed with reliability, scalability, and user-friendliness in mind. If you’ve got a process you wish could be automated—we’ve likely already built something to help.
Fully Supported and Customizable
Our products aren’t static—they’re living tools backed by ongoing support, regular updates, and customization services. Need an extra field mapped? A workflow adjusted to suit your operations? No problem. We work with you to adapt our tools to your business, not the other way around.
We also provide:
- ROnboarding and installation support
- RAPI documentation and usage guides
- RTraining for your staff
- RPerformance monitoring and troubleshooting
When you use Web2Market products, you get more than just code—you get a team invested in your success.


Let’s Build Your Ideal Workflow
No two e-commerce businesses are exactly alike. That’s why we offer off-the-shelf tools and the flexibility to build or customize the exact integrations you need. Whether it’s syncing data, speeding up fulfillment, or tightening financial control, we provide the digital glue that connects your systems and simplifies your life.
Explore our product catalog or schedule a consultation to see how our tools can supercharge your e-commerce operations.
Experts in Leveraging Digital to Grow
Our clients sell more because we build websites that generate more search traffic and convert more visitors into customers.